During our founder's work at Pizza Hut, she led the Digital Engagement (aka social + social ads) team on their creative efforts. This period of time reflects Pizza Hut's largest growth period in followers, engagement, online customer opt-ins and viral publicity features. It's safe to say that taking a global brand from 75k followers online to over 36 million across all platforms over the course of a few years is rather insane but that's just what was done.
The work was not only focused on photo shoots for social content but also centered around viral worthy social advertising, long-form videos for YouTube and aligning with the right influencer partners to scale awareness and brand affinity fast.
We're humbled by these accomplishments and have replicated these efforts across our other clients and projects since Natasha's departure from Pizza Hut's staff.